In this weekÛªs internet marketing podcast Andy talks to Mark Lewis, Senior Account Manager at Dyn about Domain Name Systems (DNS). Mark talks through the way in which DNS works, which is a complex system thatÛªs much like a phone directory for websites. He discusses the benefits of outsourcing your DNS to a specialist provider, such as better security and faster speeds for users to reach a site. He then discusses the limitations that can come from having basic DNS, which can ultimately affect brand reputation, decrease revenue and lead to a bad customer experience. He finishes by discussing some great tools for assessing your DNS, which are listed below.
Linkedin
Twitter
Whois.net
Free DNS performance test
Post from Apple Pie & Custard blog by SiteVisibility – An SEO AgencyThinking About DNS ÛÒ Mark Lewis ÛÒ Podcast Episode #254
![](\"http://www.sitevisibility.co.uk/wp-content/uploads/2014/07/193347280_938daa2b4b_o.jpg\"){kind=link}