SEO expert Alex Groberman is a social media entrepreneur and authority in his space, generating millionaire profits from his current portfolio of owned and operated projects.
Though he relies on commonly proven strategies, such as securing strong backlinks, optimizing websites’ technical structures, and expert-level keyword analysis, he is distinguished by his ability to leverage social media traffic to amplify results within Google and other search engines. With proven profit-first tactics, Alex boasts impressive returns alongside his extensive experience.
Since his college days, Alex has been interested in digital media. He started by building sports-related social media pages for fun but soon realized he could leverage that skill to build audiences and drive traffic toward more lucrative projects. Toward this goal, Alex founded Alex Groberman Labs, which would soon grow into a top-notch Los Angeles SEO agency. However, there were challenges along the way.
“The biggest challenge I’ve encountered is that I constantly feel like I’m building in someone else’s sandbox,” Alex explained. “Because all of my projects rely on traffic from some combination of search and social media, I’m constantly one algorithm update away from taking a massive hit—and because I have so many projects, it is rare that I can emerge from a big algorithm update unscathed. Every time Google or Facebook decide to make a massive change, I always have to adjust accordingly.”
During his career, Alex has dealt with three major algorithm changes that impacted either the companies he worked for or his own business. Google’s 2011 “Panda” update reshaped how the engine’s search results worked, Facebook’s “Friends and Family” update wiped out digital media companies focusing on viral videos, and Google’s 2023 Helpful Content Update deranged countless independent publishers in search results. Through these changes, Alex learned the importance of diversifying his traffic methods.
LA-based Alex Groberman Labs has used a digital marketing strategy to create a lean and efficient business. It is an SEO agency capable of adapting to algorithm changes and providing profit to its clients. Still, Alex is always looking to improve and expand. Over the next three months, Alex plans to launch two AI-powered apps to address unique problems.
Preschools Near Me is an AI platform designed to simplify the preschool search and application process for parents. It offers personalized recommendations and up-to-date information while enabling direct communication with the school through the app. Utilizing AI models, the app creates a curated database of preschool information to provide a seamless and intelligent experience.
Make It Quick is an AI tool that automatically creates engaging short-form videos for social media platforms like TikTok, Instagram, and YouTube. A user inputs a topic or idea, and the tool generates a video, streamlining the content creation process for creators and marketers. AI’s natural language processing, image generation, and cloud-based video processing capabilities deliver rapid, customized video content.
A Vision for the Future
“I believe my track record will lead to Alex Groberman Labs becoming the go-to company (…) for businesses and individuals seeking a profitable ROI from SEO,” Alex states. “In addition, I believe that Preschools Near Me and Make It Quick will become two of the fastest-growing AI companies in their respective niches given my track record with past projects.”