Search Off the Record takes you behind the scenes of Google Search and its inner workings! In each episode, the folks from the Search Relations team will give you background info on the decision-making behind launches, feature prioritization in Search Console, and the projects Google Search teams are working on. They will share fun stories from the many conferences they attend as well as from their day-to-day working life at Google. They will also dive into the currently trending conversations in the SEO community at large. Have a listen!
#353 – The Top 11 Online Marketing Predictions for 2025
In this comprehensive episode, we analyze key marketing predictions for 2025 from industry experts and share our own insights. We also review our predictions from last year to see how accurate we were.
____________________________________________
Hosts: Mark Webster & Gael Breton
Full show notes:
https://www.authorityhacker.com/podcasts/353-2025-online-marketing-predictions/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Digital PR:
https://digital.pr/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► Grab our FREE list of 45+ under-the-radar tools that will boost your business:
https://www.authorityhacker.com/freebies/tools-swipe/
► Subscribe: http://bit.ly/2QB51kf to stay ahead of the curve
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://x.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 – for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
👉 https://www.marketingpros.co/
Wrapping up 2024
Search Off the Record takes you behind the scenes of Google Search and its inner workings! In each episode, the folks from the Search Relations team will give you background info on the decision-making behind launches, feature prioritization in Search Console, and the projects Google Search teams are working on. They will share fun stories from the many conferences they attend as well as from their day-to-day working life at Google. They will also dive into the currently trending conversations in the SEO community at large. Have a listen!
#343 – English Teacher Makes 7 Figures without Google
Want to learn how to build a repeatable, manageable system to actually make socials generate big bucks for you?
We’re not talking spamming shitty AI images to boomers on Facebook or Pinterest.
We’re talking *building a real business that will survive platform changes*, unlike many of the tactics floating around these days.
In this episode, we chat with Lucy Simkins to reveal how she transformed her side hustle to a 7 figure per year business – in one of the most competitive markets – without relying on Google at all.
We break down her exact content creation process for achieving incredible reach, unique lead capturing strategies, and exactly what works (and doesn't!) in her sales funnels.
Lucy was incredibly generous with information throughout the interview, so whether you're learning how to use social to build an email list, or how to monetize it, this episode has something for you.
—
A special thanks to our sponsors for this episode, Digital PR Agency Search Intelligence:
https://search-intelligence.co.uk/
—
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/@AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
—
Be the first to hear about our new course by subscribing to our newsletter:
https://www.authorityhacker.com/subscribe/
—
Love this episode? Your reviews really help us a lot:
Leave us a review on Amazon: https://www.amazon.com/review/create-review/
Leave us a review on Apple Podcasts: https://podcasts.apple.com/za/podcast/the-authority-hacker-podcast/id1073349789
Leave us a review on Spotify: https://open.spotify.com/show/1D6MzYn5pFiNlr8aNaoqEn?si=dcafbd9048684d4d
—
► If you want to learn how to start and grow profitable authority sites, visit The Authority Site System: https://www.authorityhacker.com/free-training/
► Subscribe: http://bit.ly/2QB51kf to learn more secret authority site tips.
► Facebook: https://facebook.com/authorityhacker/
► Instagram: https://instagram.com/authorityhacker
► Twitter: https://twitter.com/authorityhacker/
► LinkedIn: https://linkedin.com/company/authorityhacker/
—
Transcript for Crawling smarter, not harder
#346 – Hot or Not: Test Your HCU Radar
🚨 Check out our free subscriber-exclusive video on how to generate $100+/day with affiliate marketing 👉 https://ahkr.to/authority-hacker-free-training
____________________________________________
In today's episode, we are playing Google Update Roulette.
The rules are very simple:
1. We give you a URL and you have three minutes to open it, look at the site and decide if it went up or down with the recent Google update.
2. You are not allowed to use any SEO tools to look at recent trends, backlinks or traffic, just your gut feeling, clicking around and Googling things.
Play along, count your your points and let us know what your score is in the comments.
And if you're not interested in playing, don't worry.
There’s a lot for you in this episode as well, because each of the examples that we are going through is symptomatic of a major change that we've seen with the August 2024 core update.
And we'll go through a short analysis of what happened and other sites that have seen these changes too, once we reveal the answer for each website.
So whether you're looking to play along or you just want to know what has changed with the recent Google update, there is something for you in this episode.
____________________________________________
Host: Gael Breton & Mark Webster
Full show notes:
https://www.authorityhacker.com/podcasts/346-hot-or-not-test-your-hcu-radar/
____________________________________________
A special thanks to our sponsors for this episode, Digital PR Agency, Search Intelligence.
https://search-intelligence.co.uk/
____________________________________________
Looking for 100s of more episodes like these?
Check out our main YouTube channel: https://www.youtube.com/AuthorityHacker
Or visit our podcast page: https://www.authorityhacker.com/podcast/
____________________________________________
► Grab our FREE list of 45+ under-the-radar tools that will boost your business:
https://www.authorityhacker.com/freebies/tools-swipe/
► Subscribe: http://bit.ly/2QB51kf to stay ahead of the curve
► Facebook: https://www.facebook.com/authorityhacker/
► Instagram: https://www.instagram.com/authorityhacker
► Twitter: https://x.com/authorityhacker/
► LinkedIn: https://www.linkedin.com/company/authorityhacker/
____________________________________________
Looking to expand your remote team in the next year?
Save yourself the hassle of trying to find good candidates, and use our recruitment company to lock in team members that are ready to add value from Day 1 – for a fraction of the price you’d pay locally.
Did we mention that it’s 100%-risk free?
Book a call with Marketing Pros for any of your recruitment needs today:
👉 https://www.marketingpros.co/