In this episode of the internet marketing podcast Kelvin talks to Chad Wittman about Facebook and their EdgeRank algorithm. Chad Wittman is the founder of EdgeRank Checker, a tool which aims to shed light on the nuts and bolts of EdgeRank and how it determines the content of the news feed on Facebook. Topics covered include defining EdgeRank, what factors determine the EdgeRank of brand pages, popular misconceptions of EdgeRank and more.
Resources:
Post from Apple Pie & Custard blog by SiteVisibility – An SEO Agency
EdgeRank revisited: Interview with Chad Wittman ÛÒ Podcast Episode #181