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Competitive Research for Content Marketing ‰ÛÒ Podcast Episode #220

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In this week‰Ûªs internet marketing podcast, Kelvin talks about how to do competitor research for content marketing and explains why it is so important to look at what the major players in your industry are doing. During the podcast, Kelvin gives us some very useful tips how to identify competitors and explains four of his favourite SEO tools which provide great insights about your own company, as well as your competitors.

Majestic SEO
Open Site Explorer
Social Crawlytics
Tom Anthony Link Profile Tool

Post from Apple Pie & Custard blog by SiteVisibility – An SEO AgencyCompetitive Research for Content Marketing ‰ÛÒ Podcast Episode #220

Effective Outreach ‰ÛÒ Podcast Episode #221

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In this week‰Ûªs internet marketing podcast, Kelvin gives his advice on how to increase the efficiency and effectiveness of outreach efforts. He talks about the challenges when doing outreach and recommends some very useful tools to make your outreach process much more efficient. Finally, he gives us some insights about paid distribution methods and explains how they can be used.

Help a reporter out
Ifttt (If this then that)
Followerwonk
Followup.cc
Contactually
Outbrain
StumbleUpon
Improved Content Marketing With Facebook Graph Search
Post from Apple Pie & Custard blog by SiteVisibility – An SEO AgencyEffective Outreach ‰ÛÒ Podcast Episode #221