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Influencer marketing could arguably be traced all the way back to the 1800’s when the Conklin pen company wisely and creatively asked Mark Twain to say some nice things about their products. Influencer marketing has come a long way since then, especially if you’re a Kardashian. But just going for the big name is not necessarily the best strategy, says Agorapulse’s Mike Allton.

Here’s the link to this week’s exclusive piece of Inner Circle content:
https://theblogmillionaire.com/184-2/

Successful SEO starts with keyword research. Moz’s Cyrus Shepard reminds us that you need to rank for what people are actually searching for, not what you think they’re searching for. That means truly understanding exactly what a keyword is, and prioritizing keywords by potential. Uncover more ideas by determining what keywords your competitors are ranking for.  Yes, you can actually do that.  Why recreate the wheel when they’ve already done some of the heavy lifting for you?

Selling your products and services online can be tough. 

Every year, new trends pop up like weasels from their little weaselly holes, and we have to figure out how best to wrangle and train them to deliver more SEO juice than our competitors. 

But don’t fret!

I have an excellent expert to simplify the eCommerce digital marketing process and highlight what will push you ahead of the game. 

Tune in to learn:

• How COVID-19 has changed eCommerce SEO
• Why SEO is vital to any eCommerce site
• How to optimise your images for prime SEO goodness
• What new SEO trends have sprung up in 2020
• How to come out on top for SEO ranking on Amazon
• If content on our own site and on Etsy and Amazon is considered duplicate content
• What automation through longtail and AI is, and how it can make a difference to your SEO strategy.

 

When it comes to blogging you need to know these. Here is the link to this week’s special inner circle content:
https://theblogmillionaire.com/183-2/

 

Like every industry, digital marketing also has their list of “best practices” that you’re told to follow. And while there is certainly some truth to that, Caitlin Halpert from 3Q Digital, can attest that with a little creative “pushing of the boundaries”, and letting the data from your creative testing do the talking, you just may find you’re driving more growth and efficiency through these new ideas.