Today we are joined by David Fisher, who is the author of ‘Networking in the 21st Century: Why Your Network Sucks and What To Do About It’. The motivation for Fishers book was to detach the negative stigma that is associated to the activity of business networking. This is further expanded on in the podcast. Fisher is also a coach, speaker and president of RockStar Consulting. For the past 10 years, Fisher has been working with small entrepreneurs to help them build stronger relationships with other businesses.