The 5 W’s of Link Curation

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Content Channel Efficiency - #SEPodcast 233

Welcome to the most popular internet marketing podcast on iTunes, hosted by E-Webstyle! Join us this week as we talk about

Positioning vs Ranking

Content Channel Efficiency

Removing Outdated References

Paid Social Media Advertising – Matt Daley – Podcast Episode #248

In this week’s internet marketing podcast Andy talks to Matt Daley, Paid Performance Account Manager at SiteVisibility, about the benefits of the recent update for paid advertising on Facebook. Matt agrees that the update is beneficial for users and end users alike, and explains details of the newly introduced “Ad Sets”. In the second half of the podcast Matt reveals SiteVisibility’s Top 5 Tips for new businesses venturing into the world of paid advertising on Facebook. He finishes by explaining the features of the Power Editor for paid and organic posting on Facebook.

Why You Should Curate Content (And How to Do It Right)

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Effective Social – Matt Daley – Podcast Episode #247

In this week’s internet marketing podcast Andy talks to Matt Daley, Paid Performance Account Manager at SiteVisibility, about the benefits and risks of social media use for small independent retailers, and whether such retailers can be successful both on and offline. Matt notes that central to effective social media usage is a strong business strategy, which will in turn dictate which social channels are best used. He talks about the potential risks of an online presence for all retailers and finishes by highlighting the strengths and differences between the range of social platforms.

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