Search Off the Record takes you behind the scenes of Google Search and its inner workings! In each episode, the folks from the Search Relations team will give you background info on the decision-making behind launches, feature prioritization in Search Console, and the projects Google Search teams are working on. They will share fun stories from the many conferences they attend as well as from their day-to-day working life at Google. They will also dive into the currently trending conversations in the SEO community at large. Have a listen!
#319 – New Survey Reveals Exactly What’s Changed in Affiliate Marketing
In this week's episode, Mark and Gael and dive into various aspects of the affiliate marketing industry, comparing their own experiences with results from the Affiliate Marketing Survey.
Full show notes:
https://www.authorityhacker.com/podcasts/new-survey-reveals-exactly-whats-changed-in-affiliate-marketing/
Transcript for Rewriting the SEO Starter Guide
#320 – The Website Market Just Flipped
How is AI, increasing inflation and the worsening of the overall global economy affecting the website market? In this week's episode, Mark sits down with Justin Cooke from Empire Flippers to discuss exactly how the website market has changed and what that means for you.
A special thanks to our sponsors for this episode, Digital PR Agency Search Intelligence:
https://search-intelligence.co.uk/
Full show notes:
https://www.authorityhacker.com/podcasts/the-website-market-just-flipped/
Rewriting the SEO Starter Guide
The SEO Starter Guide is getting a refresh! Have you ever wondered how the Search team plans and writes such a document? In this episode of Search Off the Record, John Mueller, Gary Illyes, and Lizzi Sassman discuss which topics are still relevant, the right level of detail for a starter guide, and whether or not including anti-patterns in documentation is a good idea.
Resources:
Episode transcript → https://goo.gle/sotr068-transcript
SEO Starter Guide → https://goo.gle/42alrmy
SEO Starter Guide: What’s all the drama? → https://goo.gle/4b6ZLMq
Let’s pick a domain name → https://goo.gle/3tezc6t
Search Off the Record is a podcast series that takes you behind the scenes of Google Search with the Search Relations team.
#SOTRpodcast
Speaker: John Mueller; Gary Illyes; Lizzi Sassman;,
Products Mentioned: Search Console;,
#321 – Is AI Overhyped?
Now that the initial hype around AI has died down, in this week's episode Mark and Gael sit down to discuss what they really think of AI and how it can best be used in the real world.
Full show notes:
https://www.authorityhacker.com/podcasts/321-is-ai-overhyped/